People will begin to associate your blog with your domain name and this could lead to a rise in sales from your online business.When you host your blog on your own domain, you do not have to worry about someone else locking you out of your account. You are also able to update anything that you would like to change without outside interference. One useful update is to optimize your domain and name brand for search engines like Google and Yahoo so that your blog is more visible on the internet. More visibility will result in more people finding your website and buying your goods and services. Make sure that your blog headings are the same as those on your website because this helps with search engine optimization (SEO). Information Security Blog
It is very important to present a professional image by having your online business logo on your blog. A business logo is important because people will instantly recognise your business even without looking at the business name. Logos give visitors the impression you know what you are doing and should be respected as a professional within your niche. The way you present your business is crucial to converting your website visitors to buyers. If you want to differentiate your online business from your competitors, then having a business logo is very important because a lot of your competitors do not have a logo. Apply these 3 benefits and you will see improved sales in your online business.